Expert Perspectives

Level Agency's team of digital marketing ROI experts share insights, perspectives, and strategy. Check back often!

FEATURED BLOGS

Expert Perspectives

BY: Level Agency July 23, 2018

#FakeNews: The Top Things to Look Out for in Marketers’ PPC Metrics

The numbers don’t lie — but unfortunately some agencies do. Here at Level, we prioritize values of client-focused marketing, partnership, and data-driven decisions, putting all of our energy into making sure you have the best customer generation experience for your business.

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Marketing Industry

BY: Level Agency July 23, 2018

Automated Ads, Local Campaigns, and Smart Shopping (Oh My!) — Highlights from Google Marketing Live 2018

Early last week, Google Marketing Live - the highly awaited yearly unveiling ceremony - offered a sneak peek at Google’s newest additions to its marketing platform.

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Blogs

Safari Anti-Tracking Feature Poses Challenges for Digital Marketing

BY: Level Agency December 4, 2018 Marketing Industry

Apple’s latest version of its Safari browser prevents cookies from working on the open web.

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Make Those Seconds Count: Maximizing Short-Form Video

BY: Level Agency November 28, 2018 Expert Perspectives

New research on the emotional impact of short, 6-second videos vs. their 30-second counterparts shows that the shorter videos failed to convey the same weight.

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Google Makes Headlines with “New” Digital Advertising Suite

BY: Level Agency July 9, 2018 Marketing Industry

If there has been one constant over the years, it has been the Google mainstays: AdWords, Analytics, and DoubleClick. That’s why Google’s recent rebranding announcement is grabbing headlines.

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SEM Keyword Research and Customer Intent: Why It’s Important

BY: Level Agency May 21, 2018 SEM

Strategic, thoughtful keyword research is the driving force behind any successful Search Engine Marketing (SEM) campaign.

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WHAT WE'RE READING

December 10th, 2018

TechCrunch

November 10th, 2018

Irish Times

December 11th, 2018

marketingland.com/

November 27th, 2018

venturebeat.com/

December 10th, 2018

adespresso.com/

November 28th, 2018

The Next Web