Giordan Tobia brings nearly a decade of experience in media strategy, buying, and optimization across the Education, B2B, and Home Services verticals. After earning a Bachelor’s degree in Economics from UC San Diego, he has spent the majority of his career at Level and Becker Media, where he has partnered with clients to drive performance through data-driven media planning and continuous optimization.
Giordan specializes in paid search, paid social, and programmatic media, with a strong focus on maximizing efficiency, scaling growth, and translating performance insights into actionable strategy. His background in economics informs his analytical approach to media investment and optimization.
Outside of work, Giordan is an avid movie and sports enthusiast—often spending Sunday evenings pairing football with a Fellini film. He also enjoys exploring Northern California’s hidden gems and getting off the beaten path whenever possible.