What changed in AI and marketing this week, and what our team would do about it.
Every Wednesday, someone from Level opens the issue with a take from their corner of the work: programmatic, search, creative, CRM. Then we round up the platform updates, research, and test results you can share with your team.
One email, every Wednesday. Written by the people running the campaigns.
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Each issue pulls from what our teams see across live accounts in financial services, education, B2B, home services, healthcare, and consumer health and CPG.
The opening note rotates across our strategists, media buyers, and leadership, so you hear from the person closest to the topic.
New ad formats, Google and Meta product changes, and AI search shifts, with a line on what each one means for your plan.
What happened when we ran it ourselves, like the agentic buying test with PubMatic that doubled reach per dollar.
Benchmarks and studies from neutral sources, summarized so you can decide in a minute whether to read the full report.
72 issues since June 2025.
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This transformative merger brings together the rich histories and vast expertise of both agencies under one industry-leading brand. Level Agency’s clients now benefit from expanded resources, deeper insights, and a broader range of services, setting new standards for innovation in the digital marketing landscape.
Level Agency is now the leading expert in higher education marketing after acquiring Becker Media, combining decades of experience with advanced digital solutions. Clients can expect game-changing strategies that supercharge enrollment and drive unparalleled results.