Geoff leads a team of performance marketing professionals charged with the successful generation and retention of students for higher education clients. He brings a decade of omni-channel performance marketing success for Level Agency’s Education, B2B, and high-value B2C clients and ensures data is driving every student growth and marketing decision we’re making.

Before Level, Geoff studied psychology at the University of Maryland and spent five years of academic research experience developing statistical analyses, efficient processes, marketing surveys, and using data to solve puzzles in human experiences.

In his downtime, he enjoys spending time with his young family, woodworking, and if he can find time, snowboarding.