“If you double the experiments you do per year, you’re going to double your inventiveness.” - Jeff Bezos
Curious as to why our company implements the Test. Learn. Grow. philosophy? Keep reading to understand what the framework is all about, plus the details of our testing processes.
Rather listen than read? In this episode of Test. Learn. Grow., we’re taking you back to the Level Agency Summit, where Team Lead Laura Greenawalt and Account Director Amy Stettler dish about the Test. Learn. Grow. philosophy that’s become a way of life here at the agency.
What do we mean by testing?
We’re not just testing our marketing campaigns; we're testing our whole organization—all the time. We think about what processes we use and what tools the agency chooses, as well as the work that we're doing for our clients. This gives us the opportunity to scale quickly. That is, we learn from real actions and human behaviors. We evaluate those results. And then we use those results to make decisions about what we do next. And the more you do it, the more opportunities you have to learn.
How to Implement Test. Learn. Grow.:
To test
To learn
To grow:
Want to learn more about our Test. Learn. Grow. framework? We’d love to discuss how these processes could help your organization flourish. Reach out!
What did we miss? Give us your thoughts in a comment!
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