Deliver amazing personal experiences everywhere, now. From Think with Google:
"For us as marketers, that means consumer expectations are higher than ever. We’re no longer competing with the best experience in our respective categories. We’re now competing with the best experience a consumer has ever had."
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There’s something intuitive about how search engines rank your page based on keywords. People search for a thing? We talk about that thing! It makes sense. Linking is a little harder to wrap your head around. If we’re making the best content in the world, who cares about links?[READ MORE]