Automotive Marketing

THE AUTO INDUSTRY IS ONE OF THE BIGGEST SPENDERS IN DIGITAL MARKETING even though few sales are closed online. Car buyers are increasingly turning to the web for extensive pre-purchase research, yet until virtual test drives can give consumers a whiff of that new car smell, the act of buying will remain in the dealerships.

TARGETED AUTOMOTIVE MARKETING DRIVES CUSTOMERS TO YOUR DEALERSHIP.

Our digital marketing experts reverse-engineer the car buying process, capitalizing on every opportunity to insert your brand into the customer’s auto search. Using the latest tactics and technologies, we turn global web researchers into local car buyers.

Digital brand building optimizes the buying process.

Car buyers often start by seeking objective information about a particular model, make, or even type of vehicle, leaving ample opportunities for you to establish your dealership as an arsenal of information. We utilize organic and paid advertising campaigns to establish your online identity as a means to entice car buyers.

Dynamic campaigns raise ROI.

With sophisticated retargeting, we serve model-specific ads targeted at consumers who expressed interest in a certain car from your dealership. Serving relevant ads to high-value, serious consumers, we keep acquisition costs down.

1100%

increase in tracked customer conversions

 

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