Level Agency's team of digital marketing ROI experts share insights, perspectives, and strategy. Check back often!
BY: Patrick Van Gorder
January 24, 2017
As a culture, we’re obsessed with secrets and shortcuts. It’s the allure of the quick fix; it’s magical thinking.
BY: Lucy Leitner
September 15, 2016
The essence of all marketing is telling a good story. Learn brand storytelling from the best.
Digital is becoming more synonymous with mobile and TV is moving to social media. Advertising is changing in 2017.
Data is a powerful resource for marketers to craft and distribute compelling, influential content, but it's only as useful as its interpretation.
Google’s latest change to exact-match keywords toward a more “semantic” approach cedes more control to its algorithm, but we may be further from the Singularity than the update indicates.
Know your audience and always serve them your best creative.
Stay up-to-date with 2017 digital marketing trends. Discover trends that are dying out and how Google's sophisticated environment will change the way PPC text ads are written in the coming months.
2017 is the year that advertisers must be smart, data-driven, innovative, and considerate of consumers. Discover how digital advertising must adapt in order to continue success.